MOBILE MENU

Founded by fitness expert Rob Lander, Fisikal is one of the most respected health and fitness technology companies in the industry.

Rob started as a personal trainer 25 years ago working with celebrities and high-end clients in London and specialising in training motor racing drivers. After maxing out at 50 sessions a week, with little time to focus on his diary and the financial side of his business, Rob believed that technology would be able to leverage his time more efficiently. Rob wanted to be able to automate his diary, remind clients of appointments, keep a record of all sessions and finances and support his many clients with programs and behavioural change reminders.The idea was built and Fisikal (fiscal – iCal) was born.

In 2011 Fisikal was launched.

‍The team grew and soon started selling the system into Health Clubs in the UK. In the last 7 years clients all over the world from Health Clubs, Studios, Personal Trainers, Fitness Education Companies and Fitness Product Manufacturers have asked for more features and the software now has over 50 separate modules.

Rob Lander CEO

ROB LANDER

CEO

Rob has over 20 years experience in the Health and Fitness industry, as a former personal trainer who built a successful business of 50 sessions per week. Rob has also spent many years as an international presenter lecturing on “Technology in the fitness industry”.

Rob has over 20 years experience in the Health and Fitness industry, as a former personal trainer who built a successful business of 50 sessions per week. Rob has also spent many years as an international presenter lecturing on “Technology in the fitness industry”.

Emma Excell

COO

Emma heads up the operations team. Emma has over 4 years experience in investment banking and over 14 years international property development. Emma has a degree in economics, provides business analysis, digital marketing strategies and project management skills.

Emma is charge of everyone at Fisikal and we like it that way. Emma keeps us all in check and has great vision for the products and how they are executed.

Emma Excell COO
Dom

DOMINIC STALKER

CFO

Dominic graduated from Imperial College London with a Masters Degree in Civil Engineering and gained Chartered Institute for Securities and Investments (CISI) certification in Corporate Finances, he completed internships, with Morgan Stanley and Old Mutual Global Investors. He then went on to join the executive team at Oxygen Free-jumping where he was responsible for the development and implementation of all financial procedures and was instrumental in raising of over £30 million in multiple funding rounds.

Dom then pursued other interests within the fitness industry before re-joining the Oxygen Free-jumping Executive team as Finance Director, he was responsible for implementing and managing all accounting procedures and securing a further £1 million in interim funding. Since 2020, Stalker has been working on a consultancy basis for a number of leading companies within the fitness industry.

ROB FENECH

INTEGRATED PORTAL DEVELOPER

Rob is a specialist in HTML5, CSS3, SASS, LESS, PHP, Javascript, JQuery, WordPress, WooCommerce and lots more. Rob works with Fisikal to help create custom integrated user portals that brings the functionality in Fisikal to life in external environments embedded within our customers own website or as part of their own website.

Rob has a strong eye for detail and a very broad experience of working with a diverse range of clients to help them created integrates portals and stand alone websites over the years. Rob is also one of the early innovators of WordPress and generally nice guy!

Rob
Nick Hillson

NICK HILLSON

BRAND MANAGEMENT

A Creative Director with over 20 years experience developing product and brand, Nick spent his formative years as Head of Design for a large international leisure supplier, Escape Fitness, helping them build their reputation for innovation, quality and design.

More recently Nick has been working with entrepreneurs and business owners in tech, property, energy renewables, education and leisure, supporting them to realise their brand and product vision. His flexible and creative approach, allied to his sharp design sense contributes not only to design but also to product planning and business strategy.